About Prismlight Analytics
Alexandru Ana: 10+ years in Business Intelligence, triple-certified on the Microsoft data stack, serving European SMEs from Rome.
The Person Behind the Data
I'm Alexandru Ana, founder of Prismlight Analytics. For over a decade, I've helped organisations turn raw, scattered data into systems that actually inform decisions — not just produce charts.
I've worked across retail, manufacturing, automotive, finance, and the pharmaceutical industry. That cross-sector experience means I pick up domain context fast and focus on the metrics that matter in your world, not just the ones that are easy to measure.
What I Bring to the Table
My work sits squarely on the Microsoft data stack. Power BI for analytics and visualisation. Azure Data Factory for pipeline orchestration. SQL Server for warehousing and modelling. Python for automation and data quality tasks that need something more flexible.
From star schema design and DAX performance tuning to full ETL build-outs, I work across every layer of the BI stack. One person, one line of accountability, no handoff gaps.
Who I Work With
Prismlight Analytics exists for European small and medium-sized enterprises — companies with real data problems but without the budget or need for a full in-house BI department. I embed directly with your team: I learn your business, use your language, and deliver solutions you can run independently long after the engagement ends.
Based in Rome, Italy. Fluent in English, Italian, and Romanian. Cross-border collaboration is the norm, not the exception — I've worked with clients across five countries.
Why "Prismlight"
A prism takes a single beam of light and separates it into its full spectrum. That's what good BI does with data — it takes a dense, undifferentiated mass and breaks it into distinct, actionable signals.
I started Prismlight Analytics because I believe every SME deserves the same quality of data insight that large enterprises take for granted — without the bureaucracy, the buzzwords, or the six-month timelines. You bring the data and the questions. I bring the engineering and the experience.
Certifications
Microsoft
How I Work
Strategy
Understand your business, audit your data maturity, and define a roadmap that makes sense for your scale.
Architecture
Design the data models and pipeline structures that will underpin everything — built for your stack, built to last.
Build
Deliver production-grade pipelines, semantic models, and dashboards. On time, documented, ready for use.
Optimise
Profile what's slow, fix what matters most. Faster refreshes, leaner models, lower running costs.
Train
Hand over the knowledge so your team can maintain, extend, and improve what we've built — without calling us back.
